“I started this process after reading your book on franchising and realized how much I needed to learn. Firstly the process is motivating and fun. Although I have been in business for over twenty years, I had never explored franchising. I learned innumerable things during this process. Most of all it gave me the tools to evaluate business models and see if they fit my future goals. Rick’s process is laser focused to educate you to make smart decisions. Through this process I have also been able to improve the productivity of my current business. I would consider Rick’s program a must for anyone considering franchising.” “Thanks Rick for being a great mentor! I look forward to sharing our future franchise successes with you.” Art – Illinois